Distility Branding

Distility Branding runs a corporate branding and rebranding practice built around a structured, one-day approach. Its brand strategy workshop pins down a company's promise, positioning and personality before any design work begins, after which the team develops the look and feel.

Services

• Brand Strategy Workshop: a single-day session to agree the brand's promise, position and personality.
• Naming and Messaging Workshop: help choosing names and shaping what the brand says.
• Brand Architecture Express: organising how a company's brands and sub-brands relate to each other.
• Visual design: new visual identity and design built on the agreed strategy.
• Guides and assessments: a branding readiness check and short guides on buying branding and structuring brands.

Clients

The firm pitches to business owners who need their brand clarified and their team aligned, to successful companies that have never invested in branding, and to agencies wanting a branding partner for their own clients.

Key facts

• Award: TBDC Excellence in Innovation Award
• Press: featured in The Globe and Mail, PROFIT and Fast Company