Direct Marketing Solutions

Direct Marketing Solutions, or DMS, is an American direct response agency that plans, designs, prints and mails campaigns from its own production plants. In business since 1982, it combines direct mail with digital channels and runs two production facilities on opposite sides of the country.

What Direct Marketing Solutions offers

• Direct mail production — personalised mail design, printing, assembly and delivery from SOC 2-compliant sites, at more than a billion pieces annually.
• Data and targeting — demographic segmentation, custom modelling and list targeting.
• Analytics — modelling and adjusting campaigns as results come in.
• Integrated digital campaigns — email, PURLs, QR codes, SEM, social and IP targeting blended with mail.
• Print and digital creative — creative services for both channels.
• Account management — end-to-end campaign handling, used in full or service by service.

Who it works with

Its clients include mortgage providers, wireless carriers, credit card issuers, personal loan lenders, insurers and retailers across the US. Several clients quoted on its site have worked with it for more than a decade.

Key facts

• Founded: 1982
• Facilities: two production sites, SOC 2-compliant
• Volume: over a billion mail pieces annually