Brandcasters, Inc. - Podetize

Brandcasters, Inc. - Podetize runs a podcast production, hosting and growth service under the Podetize name. Hosts record and upload their episodes, and the company handles production, distribution and promotion so the show reaches listeners.

Services

• Podcast launch: getting a new show set up and on air.
• Episode production: editing and producing each episode after the host records.
• Hosting and syndication: hosting the show and distributing it to the major podcast platforms.
• Ad mixing and monetisation: a proprietary system for inserting and swapping ads across a back catalogue.
• Website care: backups, security, performance, SEO and content updates for podcast sites.
• Publicity: podcast audits, guest placement and features in an online magazine for existing podcasters.

Customers and markets

It serves new podcasters, hobbyists and experienced hosts, including business owners using a podcast to market their brand.

Key facts

• Own podcast: The Binge Factor
• Ad system: proprietary ad mixing, described as patent pending