Bluesoup

Bluesoup is a marketing communications agency that focuses on the travel and tourism sector. Its work centres on holiday companies and visitor attractions, planning media so that adverts reach people at the point they are choosing a trip or a family day out.

What Bluesoup offers

• Media planning: works out which channels a target audience uses and when to reach them.
• Design: logos, print adverts, itinerary-style brochures and new websites.
• Digital campaigns: chooses the channel mix, sets measures of success and tunes activity as it runs.
• Search engine optimisation: SEO strategies built for the crowded travel market.
• Paid search: PPC campaigns, including a published case study for a tour operator.

Clients

Travel and tourism brands, from holiday operators to attractions. Past work listed includes summer advertising campaigns for the Eden Project, PPC for Imagine Ireland Holidays and work with Lochs & Glens Holidays.