Agency Canna

Agency Canna, known in Brazil as Agência Canna, has specialised in business-to-business marketing since 2010. It concentrates on companies in the second and third tiers of the production chain, whose buyers are other businesses. The agency says it has worked with more than 130 companies.

Services

• Inbound marketing: content-led programmes that attract, convert and retain business buyers.
• B2B digital strategy: custom plans shaped around each client's sector and sales model.
• Digital structure: building or refreshing the web presence a brand needs to communicate online.
• Marketing projects: from a basic digital presence up to continuous cycles of engagement, conversion and loyalty.
• Onboarding and diagnosis: a structured start that studies the client's situation before a project is sized.

Customers and markets

• Manufacturers of production and capital goods in any segment
• Distributors of inputs and raw materials
• Service firms that sell to other businesses, such as consultancies and engineering firms

Key facts

• Based in: Brazil
• Founded: 2010
• Clients: more than 130 companies
• Focus: B2B marketing