Protected Media

Protected Media, shown on its site as Protected by Mediaocean, offers ad verification with adjustable thresholds. Clients set how strict checks should be rather than accept one fixed rule. It serves advertisers, agencies, media owners and technology partners.

What Protected Media offers

• IVT detection — finds and filters sophisticated invalid traffic across platforms including connected TV.
• Brand suitability — checks that placements suit the brand.
• Supply intelligence — gives insight into the sources of inventory.
• Viewability and attention — measured on desktop, mobile web, in-app and CTV.
• Prisma integration — supports automated invoicing and reconciliation.

Who it works with

Clients named on the site include Adobe, Bayer and Overwolf. The company describes a positive verification model that rewards good results.

Key facts

• Accreditation: MRC-accredited
• Certification: TAG-certified against fraud and for transparency