TripCreator

Travel businesses that build trips by hand, in documents and spreadsheets, are the audience for TripCreator, which began as an advanced itinerary builder for travel agencies. It now describes itself as an operating system for destination management companies, tour operators and agencies, covering a trip from first enquiry to final invoice.

Three plans for three scales of operation

TripCreator is sold in Standard, Pro and Enterprise plans. Pro is aimed at small to large operations that work in teams, need a cloud tool for building and handling itineraries, want to receive payments online and need full control of their brand online. Enterprise adds dynamic itineraries that include travel products pulled from third-party systems, so customers can tailor the trip themselves.

Selling through agents

TripCreator has a flow for operators who sell through agents. The operator builds an itinerary with its own pricing and invites the agent into an Agent Portal. The agent adds a markup and applies their own branding, then sends the itinerary to the end customer by link or email. It works for both B2B2C and B2B2B arrangements.

Connecting to the systems around the trip

Enterprise users can connect to reservation systems such as Bokun, Travia, TrekkSoft and Rezdy to retrieve live availability and pricing. Other connections reach operations, accounting and CRM systems. Itineraries can also hold placeholders, which let a customer choose between items within a given timeframe.

AI that reads before it writes

TripCreator now offers an AI import that can start an itinerary from a PDF, an Excel file, a scan, a written brief or a link to another platform. The company says every field cites its source and nothing is created until the user confirms it. AI also helps with writing content, translation and messaging.

Models it says it supports

The company lists bespoke and luxury trips, operational group and event itineraries, and press and familiarisation trips among the ways it can be used. It claims customers work in more than 60 countries and report much faster proposal building.