Zuora

Zuora is a monetisation platform that supports subscription businesses and other revenue models on one central system. Its own material says that subscriptions are only the starting point. The platform spans the path from quote-to-cash through to revenue recognition, and it connects to the other applications a company already runs.

What Zuora offers

• Monetisation of varied business models: one platform handles several different ways of charging customers.
• Quote-to-cash: covers the steps from a quotation through to collecting payment.
• Revenue recognition: accounting for revenue once it has been earned.
• Application integration: links into the wider ecosystem of business applications.

Customers and markets

The company describes large enterprises as running on the platform. It also publishes guides for subscription businesses on topics such as churn and annual recurring revenue, and promotes a test drive of the product and its Zuora Unlock event.