grafx apps

Mobile apps and websites for small businesses in Pasadena come from grafx apps, a product consultancy that combines US-based consulting, project management and development work carried out overseas. The company is built to bridge the usual barriers of language, culture and time zones for clients who want to save money on development without giving up control.

US-led consulting with overseas development

grafx apps offers consulting for product development and project management from the United States, and it pairs that with development capacity overseas. The model is meant to give a client a single point of contact in the same time zone, while the engineering is carried out by a team the company manages directly. The firm presents this as a way to keep costs reasonable without losing the oversight that a product needs.

Native iOS and Android apps

The company has specialists in iOS and Android development who build apps with current mobile architectures. Its native work uses Swift for iPhone apps and Kotlin for Android, and it covers the full path from concept and design through to release, including help with the App Store submission process. grafx apps says it walks each client through the concept and design stage so that the finished app matches the vision the client started with.

Websites that present, transact and connect

The firm also builds websites that present content, handle transactions or act as forums for user interaction. A website can be built to match the function of an app, or it can stand on its own. The company says it can build and maintain these sites, which means it keeps working on them after launch rather than handing over a finished product and leaving.

Post-launch support and strategic guidance

After a product goes live, grafx apps offers maintenance, updates and strategic guidance, so that the app keeps growing as user needs change. The company says its engineers have experience with iOS and Android development, website integration and a range of back-end technologies, which allows them to connect a new app to an existing system.

Engineering team and experience

The company says its developers all have degrees in computer science and average more than five years of software development experience. It positions the team as able to turn a mobile app concept into a product with attractive design, quality code and a reasonable budget. The stated principle is that a design should serve the users it is meant for, with simple interfaces and functions that keep customers returning.

Clients in and around Pasadena

Grafx apps works mainly with small businesses, entrepreneurs and growing teams in the Pasadena, California area. The firm's sales pitch rests on the idea that mobile apps, once out of reach for smaller companies, can now be built at a sensible cost. Prospective clients start with a short project brief, after which the company responds with a plan for the work.