DesignCoz Alternatives: Software Development Company

About DesignCoz

Working as a design partner for startups and scaleups in India, DesignCoz handles product design from a first product through to later growth. The firm says it has worked with more than 200 new-age technology brands. Its work covers product design and user experience, and it presents itself as a design partner that stays with a founder over a long period rather than as a one-off supplier.

Launching a first product as an MVP

For founders with a clear vision and tight deadlines, the firm offers minimum viable product projects on a fixed quote and a fixed scope. The firm says its proprietary processes and frameworks are designed to get a product launched quickly and to help it reach product-market fit without losing quality. It says it can help from the first day, with planning the go-to-market approach, the positioning and the story a startup tells, and with launch and any later pivots.

Redesigning products that already exist

For products that are struggling with conversions or user engagement, the firm offers an audit of the existing product to find where users drop away and where the bottlenecks are. It then reworks the funnel and the user journey so that growth is planned and sustainable. The firm presents this as a service for businesses that already have users but are not converting them well.

Dedicated design teams

Clients that need designers can ask the firm to plug a dedicated design team into their own set-up. The firm says it manages the design work from its side, so that a founder can focus on the rest of the business. Its packages are described as aligned to the stages a company goes through, and it offers a fixed cost and fixed timetable for these arrangements.

Past work in product, games and content

The firm's case studies include a mobile app built for Acko that allowed motor insurance claims to be made and settled fully online, which the firm presents as the first time this had been done in India. It also describes a set of multi-genre games built inside the Slack interface to build team engagement for Bored Sloth, and a system of art styles, themes and templates for weekly blog content across several Paytm verticals. Brand and content design is one of its service lines alongside the product work.

TrustList summary

DesignCoz works as a long-term design partner for startups and scaleups, handling product and UX design from first launch onwards. The studio is based in India and has worked with companies from seed stage through to Series B.

Services

MVP design: fixed-scope projects to design a first product version quickly and reach product-market fit.
Product redesign: audits of existing products to find conversion and engagement problems and fix the user journey.
Dedicated design teams: designers who join a client's own setup, with DesignCoz managing the design work.
Content and brand design: art styles, themes and templates, such as a weekly blog system across Paytm verticals.

Who it serves

The studio focuses on startup founders. Past projects include a mobile app for fully online motor insurance claims for Acko and Slack-based team games for Bored Sloth. Clients quoted on its site include founders and managers from Timesaverz, Coverfox, SuperGaming, WIFY Technology and Aster Online.