Calliweb

E-commerce builds in Magento and Shopify, from a Paris agency

Since 2005, Calliweb has built and rebuilt online shops for French companies, from small firms to large international groups. The agency works from Paris and Saint-Jean-de-Luz, and presents itself as an e-commerce web agency that also advises on the wider digital strategy behind a shop. Its approach, as it describes it, is to put its teams inside a client's processes so that the solution matches how the business really works.

Online shops and B2B platforms

The core of the work is development for B2C and B2B stores using Magento 2 and Shopify, including the Plus edition for B2B. Where a client needs a customer portal rather than a shop, Calliweb builds it on Symfony and Sylius. The projects on its site show the range:

• a rebuild of an organic and natural products shop that has sold online since 2005, with a catalogue of more than seven thousand nutrition, cosmetics, hygiene and wellbeing items, moved from Magento 1 to Magento 2 with new features and system links;
• a B2B customer portal for the components and integrated services business unit of Sabena technics, whose customers are aircraft manufacturers and operators around the world;
• a high-end cruise sales platform for a tour operator, built on Magento 2 with an image-led interface;
• the takeover of the Oliviers & Co online stores on Magento 2;
• Shopify rebuilds for Marcel Travel Posters and JCP Vacances, and a Shopify Plus B2B rebuild;
• migration of a B2B catalogue of ten thousand references to Magento 2;
• a Webflow site for a modular kitchen leader.

Design and growth

The agency also covers user experience and interface design, so a new or rebuilt shop is planned around how visitors move through it. It adds digital strategy consulting and traffic acquisition, meaning marketing to bring visitors to the site once it is live.

AI and automation

Over the last two years, according to the agency, it has been building artificial intelligence to its clients' information systems and business processes. It offers to help a client identify its AI use cases, and to supply the whole chain: strategic advice, training of staff and tailored technical deployment. A free audit is offered for firms that do not know where to begin.

Calliweb says its team understands the demands of both B2C and B2B commerce and keeps talking with the client's business teams throughout a project.