SellPoints

SellPoints is an e-commerce optimisation platform for brands that sell through retail websites. It lets them place interactive content on product pages to tell their product story. The company links this to measurable gains in add-to-cart rates and time on page.

What SellPoints offers

• Interactive content — experiences that engage and inform shoppers on retailer product pages.
• Conversion lift — aimed at raising add-to-cart rates and time spent on the page.
• Data and insights — reporting that helps brands decide how to improve their product pages.

Who it works with

Brands selling through third-party retail sites that want more control over how their products are presented.

Key facts

• Type: e-commerce optimisation platform
• Focus: retailer product pages