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Visual Meta GmbH

Berlin company running online shopping comparison portals under the LadenZeile and ShopAlike brands

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About Visual Meta GmbH

Visual Meta GmbH is a Berlin web company, set up in 2009 and bought by the Axel Springer Group two years later. It operates shopping portals that connect online shops with consumers who want to compare products.

What Visual Meta GmbH offers

  • LadenZeile — a shopping portal run under this brand.
  • ShopAlike — a second brand for comparison shopping.
  • International portals — thirteen online shopping sites worldwide.
  • Reach for shops — traffic for online retailers listed on the portals.
  • Orientation for shoppers — tools that help consumers compare.

Key facts

  • Based in: central Berlin, Germany
  • Founded: 2009
  • Team: around 250 employees
  • Ownership: part of the Axel Springer Group since 2011

Profile written by TrustList from the business's own published information, Oct 2026.

Categories & features

Rankings

As of 2026-10-06. Organic ranks only; sponsored placements are never ranks.

What the business tells TrustList

Founded
2009 (17 years) evidence sent
Number of staff
250 people evidence sent

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