Roomle

Roomle is an Austrian software company whose Rubens platform lets shoppers view, configure and place products in 3D and augmented reality. It is used by furniture makers, retailers and shop-fitters, and by manufacturers in industry, consumer goods and healthcare that sell configurable goods online.

What Roomle does

• 3D Viewer: products shown as 360-degree visuals from every angle.
• Product Configurator: basic configuration for simple changes such as colour or material, and full logic configuration for complex parameters linked to ecommerce and internal business systems.
• Room Designer: customers plan entire rooms and can be offered complete product sets.
• Augmented reality: shoppers see how a configured item would look in their own space.
• Renderings and analytics: high-quality product images for marketing, and tracking of how the configurator is used.

Who it works with

Furniture brands and manufacturers, retailers, shop-fitters, and makers of industrial, consumer and healthcare products. The company also mentions price calculation and complete order lists within configuration.

Key facts

• Based in: Austria
• Platform: Rubens, covering configuration, room planning and AR
• Customer example: Shelved, whose creative director says it has used Rubens from its start