BrightEdge Technologies

BrightEdge Technologies makes an SEO and AI search platform that marketing teams use to grow visibility in Google and in AI-driven answers such as AI Overviews, ChatGPT and Perplexity. It was founded in 2007 by Jim Yu and Lemuel Park and is headquartered in San Mateo, California, with offices in New York, Chicago, Cleveland, London, Sydney and Hyderabad.

What BrightEdge Technologies offers

• Data Cube X — research into keywords and competitors, built on a data set it puts at over 4 billion points reaching back ten years.
• AI Hyper Cube — a view of how people search across AI tools, which brands get mentioned or cited, and the sentiment around them.
• Copilot and Autopilot — AI suggestions, plus automated on-page changes to a website.
• AI Catalyst — generative AI features built on its own parser for AI search results.
• Content and technical SEO — page creation and optimisation, site audits, and custom reporting and analytics.

Who it works with

Businesses from single local firms to global enterprises. Customers named include IKEA, Salesforce, Intuit, Visa and Microsoft, and it says 57 of the Fortune 100 use it.

Key facts

• Based in: San Mateo, California
• Founded: 2007
• Team: more than 430 staff
• Customers: about 2,400, it says