International Data Group

Foundry’s survey of 600+ global tech decision makers uncovers what matters most during the buying process, and how tech marketers can best connect with them

See the 2022 key takeaways

Foundry launches contact-level B2B intent data for tech marketers globally Learn more about the release of Foundry Intent

IntentBot delivers real-time competitive insights on the spot See for yourself now

Try out Foundry Intent

We help technology marketers and agencies drive awareness and achieve their objectives by engineering the right combination of media solutions – whether that involves advertising, demand generation, content, research or events

Our model is based on data that’s generated, with full consent, from within our ecosystem And because outcomes speak volumes, we measure ourselves on results

Our software and martech solutions include a best-in-class Account-Based Marketing (ABM) platform, intent data platform, Data-as-a-Service and an email marketing platform built for B2B

These tools provide technology companies with buyer insight and intelligent foresight They fuel demand generation, fill pipelines, and drive return on investment, helping technology marketers all over the world achieve their ambitions

We know buying doesn’t happen all in one place, and intent data needs to represent everywhere buyers are active Our deep relationships with technology buyers offer marketers an unprecedented level of clarity into the buyer journey with intent data they can trust

Foundry Intent captures and unifies diverse signals from a variety of digital and non-digital sources to deliver a full picture of buying activity all in one place—with the granularity and decision-maker data you need to activate it

As an authority in the tech industry for 50+ years, we understand the value of fostering robust events that bring technology leaders together to collaborate, innovate, and discover

Confidence in our brand and reputation makes our events a trusted destination for buyers and suppliers of technology products alike We create an environment where IT professionals and decision makers from reputable companies can connect, learn, and forge meaningful connections at 800+ events annually

Our trusted brands have guided the technology decision making process globally for more than 50 years At Foundry,* we’ve been at the forefront of the technology sphere since 1964 We’re proud to be an authority in the tech industry, reaching audiences all over the world

We’re part of a vibrant community of technology buyers, and when we interact with them, we learn about them Thanks to intent data, we understand our audiences like no one else – and as a result, we’re able to create the media and software solutions that help technology vendors guide decisions

We’re passionate about the fact that technology can be a force for good Leveraged wisely, it can have a hugely positive influence—and to this end we’re driving progress in a number of areas, including diversity and inclusion, tech accessibility, and women in leadership