Kantar AS

Kantar AS is the Norwegian arm of the Kantar research group. It carries out market and opinion research for companies, organisations and public debate, and publishes findings in Norwegian.

Services

• Public opinion barometers: recurring surveys on subjects such as energy and nuclear power, health policy and climate.
• Launch evaluation: a service that measures how a newly launched product is performing.
• Advertising and brand insight: research on advertising effectiveness, brands' social identity and brand value in both good and bad economic periods.
• Pricing research: studies on pricing in the current economy.
• Consumer studies: work on topics such as whether new products meet women's needs and how worries affect working days lost.
• Client case studies: examples of completed projects.

Who it serves

Businesses, public bodies and politicians who use survey findings. Results are presented at public events in Oslo.

Key facts

• Based in: Norway
• Language: Norwegian