Harris Interactive

Harris Interactive is a digital custom market research agency. It is part of Toluna, a consumer intelligence group, and carries out survey-based studies for brands.

What Harris Interactive offers

• Custom market research — projects designed around a client's question.
• Consumer tracking — regular surveys such as the Global Consumer Barometer, which covered over 15,000 consumers in 18 markets in one wave.
• Qualitative and quantitative tools — through the Toluna Start platform.
• Webinars and reports — published findings on consumer attitudes.

Who it works with

Brands in beauty and wellbeing, food and drink, retail, leisure and travel, packaging and sustainability, and stakeholder relations.

Key facts

• Parent company: Toluna
• Panel: Toluna describes a global community of 81 million members