Digital Marketing Company

Great Lakes Marketing Research

Toledo market research and consumer insights firm that also tests child-resistant packaging

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TrustList summary

Great Lakes Marketing Research, known as GLM, is a research consultancy founded in Toledo, Ohio, in 1964. It runs marketing research, consumer insight and product testing projects for clients in the United States and abroad. The firm is women-owned and reports about 30 staff.

Services

Marketing research: projects managed from design through to analysis, starting from the client's objectives.
Consumer insights: gathering evidence that clients use for strategic decisions.
Product testing: including testing and certification of child-resistant packages, with panels of children and older adults.
Custom proposals: a research plan drawn up after learning what the client needs.
Community panel: recruits local residents to take part in studies.

Customers and markets

Clients ranging from small local firms to large federal agencies. The firm holds a GSA contract and contracts with the US Consumer Product Safety Commission.

Key facts

Based in: Toledo, Ohio, USA
Founded: 1964
Team: about 30 professionals
Accreditation: ISO accredited for child-resistant package testing

Summary written by TrustList from the business's own published information, Oct 2026.

Rankings

Great Lakes Marketing Research is ranked on 3 TrustList rankings: #1 on 1, #19 on 1 and #22 on 1.

Every ranking orders its listings by their reviews, how complete the profile is and the Trust Score. Great Lakes Marketing Research has no reviews yet and 3 of the 10 profile details we look for. Where no listing on a page has been reviewed, the order follows the profiles alone.

Digital marketing company · 3 rankings

On 2 of these it sits behind 22squared, ahead of Katz & Associates.

#1of 10
Ohio
Its profile: “Great Lakes Marketing Research, known as GLM, is a research consultancy founded in Toledo, Ohio, in 1964.”
Of the 10 here, 7 also cover creative and 6 also cover web design; 4 also work in Cleveland and 2 also work in Columbus, Ohio.
Ahead of Business Research Services.
#19of 180
United states of america
Of the top 96 here, 40 also cover SEO and 39 also cover web development; 2 also work in New York and 2 also work in United States.
#22of 24
United states
Its profile: “It runs marketing research, consumer insight and product testing projects for clients in the United States and abroad.”
Of the 24 here, 16 also cover advertising and 15 also cover internet; 5 also work in York and 4 also work in Texas.