Elemento Digital

In Londrina, in the Brazilian state of Paraná, sits Elemento Digital, an agency for websites and online marketing. It builds websites and online tools for companies in the city and the wider region, and the agency puts technical search optimization and site performance at the centre of its work.

Websites designed to produce leads

The agency's main product is a custom website built around each client's needs. It describes its sites as fast, clean and validated for a good user experience, with a technical structure designed so that the site appears to the people who are actually searching for what the business offers. It presents a website as something that should build trust, authority and opportunities every day, rather than simply serving as an online business card.

Technical performance and search

Performance is a stated priority. The agency works on Core Web Vitals and semantic SEO, and it offers a premium hosting arrangement with high performance, security and recurring service. Its technical approach aims to make a site quicker and easier to find, which the agency argues is what turns casual visits into real enquiries.

Interactive tools and lead qualification

Beyond the site itself, the agency builds interactive tools such as simulators, calculators and intelligent forms. These collect information using conditional logic and lead scoring, so that a business can see which visitors are most worth contacting. The agency says the tools add immediate value, increase engagement and connect into a client's sales funnel.

Custom software and member areas

For clients that need more than a brochure site, the agency builds exclusive systems that run inside the website. These include mini software-as-a-service tools, restricted areas and portals, and automations and integrations with other systems. The agency presents this work as a way to create recurring use of a site and to strengthen a business's authority in its market.

Ecommerce and partner platforms

The agency develops online shops and says it creates responsive, interactive storefronts that give customers a friendly experience. Its partner status with the VTEX and Loja Integrada ecommerce platforms shapes how it helps businesses sell online.

Mobile apps and other specialist work

The company also develops mobile applications designed around a business's requirements, and it lists supporting services in business intelligence, SAP implementation, cloud computing, user experience design, support and maintenance. The agency says it has spent around two decades building sites and considers itself one of the larger digital agencies in Brazil, a claim it makes on its own behalf.