Accelerate Media Inc.

Accelerate Media Inc. is a digital marketing agency in Rochester whose approach rests on experiments. It argues that standard rules of thumb are only a starting point and that each site needs its own tests to learn what converts.

What Accelerate Media Inc. does

• Conversion optimisation: improving how many visitors take the actions a business wants.
• Split testing: comparing versions of headlines, buttons, button colours, offers and prices.
• Analytics and session review: click tracking, traffic measurement and watching real user sessions.
• Funnel optimisation: reworking the visitor journey from landing page to sale.

Who it serves

Client examples on record are Vital Motion, which sells a fibromyalgia relief device, and Draft Sharks, whose visitor funnel it reworked.

Key facts

• Based in: Rochester
• Method: test-based optimisation over opinion