Kiaer Research

Kiaer Research is an applied research firm that carries out public opinion research, programme evaluation, marketing research and user experience research. It uses qualitative, quantitative or mixed methods depending on the project.

Its stated aim is to turn data into insight and insight into impact, with rigour, accuracy and creativity in its methodology.

What Kiaer Research offers

• Opinion and attitude surveys — rigorous survey research across any demographic.
• Programme evaluation — evidence of a programme's effect for stakeholders and funders, including evaluation plans written for grant applications.
• Marketing and branding research — work on target consumer groups, message testing and comparison with competitors.
• User experience research — studies of customer satisfaction and the experience of users.

Who it works with

Organisations that need data behind decisions, such as programme managers, marketers and brands.

Key facts

• Methods: qualitative, quantitative and mixed methods
• Areas: public opinion, evaluation, marketing and user experience