Crosby Associates Inc.

Crosby Associates Inc. is a Chicago firm that plans and designs visual identity, branding and communications programmes. Its work covers organisations, products, services, events and initiatives, from naming a new venture to shaping its signage and exhibits. The team includes Bart Crosby, Bill Seyle, Eric Wagner and Julie Wright.

Services

• Brand identity and positioning: identity programmes plus brand positioning and marketing strategy.
• Naming: names for organisations, products and services.
• Corporate and marketing communications: printed and interactive communications, including websites.
• Signage and branded environments: sign programmes and branded spaces.
• Packaging and merchandising: packaging design and merchandise.
• Exhibits and venues: exhibition and venue design.

Customers and markets

Featured projects include identity work for the Transplant Games of America, the University of Chicago Graham School and Booth School of Business, Helen DeVos Children's Hospital and a series of canoe and kayak events.

Key facts

• Based in: Chicago, USA
• Focus: brand identity planning and design