BRADDA

BRADDA is a branding studio in Florianópolis, Brazil, that has been working since 2013. It builds brands from strategy through to design, so that companies present themselves clearly and consistently. Its multidisciplinary team includes designers, administrators and copywriters.

What BRADDA offers

• Brand strategy — positioning and the thinking behind a brand.
• Naming — creating names for companies and products.
• Visual identity — logos and identity systems.
• Packaging — packaging design that carries the brand.

Who it works with

Past projects include a sportswear brand, a specialty coffee shop, a chemical and agri startup, a customer service software company, a field service management platform, an architecture practice in Blumenau and a cultural content curator. It has also done identity or branding work for Softplan and Cheesecake Labs, and serves companies in Brazil and abroad.

Key facts

• Based in: Florianópolis, Santa Catarina, Brazil
• Founded: 2013
• Team: 12 people
• Languages: Portuguese and English