Avant8

From an office in downtown Salt Lake City, Utah, Avant8 sells digital marketing built around one outcome: lower lead costs and a better return on spend. It calls itself a full-service agency and a Google Partner, and it combines search work with design and brand creation.

Search work that goes beyond rankings

For one supplement brand, the team audited the whole site, reorganized existing content so search engines could crawl it more easily, repaired technical issues and set up a lasting backlink plan in a crowded market. For a homebuilder with many locations, it tuned each Google Business Profile to bring in more calls and visits. Paid search and conversion rate optimization round out the performance side, with sales funnels reworked to turn traffic into customers.

Brand and website projects

Avant8 describes helping a construction company move from commercial work to custom homes by building a new brand, logo and a website that mirrors the finished houses. Another project was a fast, futuristic site for a technology brand, supported by social media and video. A truck dealer moving into online sales received a brand and storefront customers could trust.

A client of many years

Its longest-standing client is NIMA. The agency designed, built and maintains that company's website, runs paid ads and carries out the SEO plan, and it says this work accounts for most of the client's revenue on a small share of its marketing budget.

Social media and consulting

The agency also takes on social media, growing a brunch restaurant's following by more than 1,000 in two months, and advises businesses such as a fantasy park on brand organization and photography for their channels. It lists marketing for CBD businesses among its services.

The case for going digital

Avant8 argues that the large majority of Americans now shop online, which is why it treats winning digital attention as essential for its clients, and it frames its job as turning concepts and ideas into measurable sales.