KINC (Agency)

KINC is a communications agency in London that works on brand relevance in culture. It uses its own framework, called imPACT, which blends creative work, digital and physical communications and audience targeting.

Products and services

• Social-first content: strategy, copywriting, platform management and paid support.
• Creative and production: in-house teams making content from social posts to campaign films.
• Public relations: media specialists who place brand stories with diverse audiences.
• Influencer marketing and talent: creator partnerships and brand deals with national and global talent.
• Experiential: festivals, pop-ups, touring activations, retail and conference formats.
• Paid media: planning and buying.

Clients

Featured projects include work for Sports Direct, tech and lifestyle media, men's fashion and sports media, music talent partnerships and a pub. The agency also measures audience cultural strength through a tool called the Culture Index.

Key facts

• Based in: London, United Kingdom
• Framework: imPACT