Council Fire

Our Good + Good theory of change guides our thinking and our craft. We’re practical visionaries partnering with game-changing clients to tackle the world’s greatest challenges.

Good companies do more than provide a product or service, they improve the quality of life of their clients, employees, and communities Our highly-accomplished team of lawyers, economists, scientists, financiers, and communicators guides these outcomes, helping purpose-driven organizations succeed in ways that drive positive impact and improve our world

Today, success is defined more broadly than ever.

By combining extensive sustainability expertise, deep stakeholder collaboration, and inspirational communications, we bring a strategic and holistic approach to driving positive environmental, social, and economic outcomes that provide our clients with durable results and a competitive advantage

It’s time to redefine what we mean by “profit”.

Profitability in business can no longer be simply defined by financial gains Truly successful organizations make money and produce positive environmental and social benefits We support all types of entities - public and private companies, governments, nonprofits, and foundations - in creating triple bottom line returns