818 Agency

818 Agency is a New York marketing agency that works mainly for business-to-business events and a small number of other brands. It covers strategy, content, marketing communications and social advertising, and describes its method as a slow content approach that favours quality over volume.

What 818 Agency does

• Content strategy: separating proven tactics from hype to make better use of a marketing budget.
• Editorial content: improving the standard of a client's published content.
• Marketing communications: messaging and campaigns for event organisers and brands.
• Social advertising: paid social campaigns aimed at B2B lead generation.

Who it serves

B2B event organisers and selected brands. Published testimonials come from Emerald Expositions, a large US trade show organiser, and from the audience development team at HarperCollins Publishers.

Key facts

• Based in: New York, US
• Focus: B2B events