Crayon Intel

Crayon Intel is a software platform for competitive and market intelligence. It follows what competitors do in the digital sphere and picks out the signals that matter from the surrounding noise.

What Crayon Intel offers

• Competitor tracking — captures competitor moves across the web automatically.
• Signal filtering — surfaces the most important changes for the team.
• Shared workspace — a place for colleagues to analyse findings together.
• Real-time insights — delivers current updates to stakeholders across the business.
• Field intelligence — lets staff add new information they gather from customers and the market.

Who it works with

Teams that want to organise around gathering, analysing and acting on competitive knowledge, such as sales, marketing and product groups.

Key facts

• Approach: software-driven monitoring combined with team collaboration