Ginormous B2B Marketing

Ginormous B2B Marketing is a small marketing agency that works either on individual projects or as a client's outsourced marketing department. It began with a focus on B2B marketing for technology, IT, industrial and professional services firms, and its current site aims at small businesses in retail, hospitality, trades and professional markets. Its director's hands-on approach, including lean and agile marketing ideas, guides the work.

What Ginormous B2B Marketing does

• Website design: responsive websites with search optimisation built in to draw enquiries.
• Lead generation: the Pipeline Machine, a programme for creating, nurturing and converting demand.
• Social media packages: packages, run by the agency, covering Google Business Profile, social platforms and email newsletters.
• Storytelling and branding: business storytelling, brand-building, relaunches and go-to-market plans.
• Content and copywriting: newsletters, articles, case studies, web copy, photography and video.

Customers and markets

It serves small businesses in retail, hospitality, trades and professional markets, plus B2B firms in technology, IT, industrial and professional services. Its blog mentions client work in Melbourne.

Key facts

• Lead programme: Pipeline Machine
• Website platform: recommends WordPress for business sites