Imaginuity

Imaginuity is a marketing agency for franchise and multi-location brands. It combines human judgement, data and artificial intelligence to plan, run and measure marketing across many locations.

What Imaginuity does

• Multi-location websites: Pylot, a platform for building and managing websites for many locations on a shared modular design.
• Customer data platform: AdScience, which combines customer data for media planning, activation and measurement.
• Direct mail: campaigns from creative through production and delivery, with each mailer tracked to the mailbox.
• Lead generation: InstantREI, a platform that identifies flip-ready houses and traces marketing spend to each deal.
• Brand and integrated marketing: brand strategy, brand positioning, demand generation and creative work.
• Search and local listings: paid search, search engine marketing and local listings management.

Clients

Real estate investors, home services franchises and multi-location brands, restaurants, commercial real estate firms and PE-backed home services platforms.

Key facts

• Platforms: Pylot, AdScience and InstantREI
• Franchise tools: marketing tools for franchisees and performance reporting location by location