LaunchTech

LaunchTech Communications is a public relations agency for technology and cybersecurity vendors. Its founder built a career in the intelligence community, launched a threat intelligence software company and later moved into PR, which led to the agency. It is part of the CyberRisk Alliance ecosystem.

What LaunchTech offers

• Media relations — pitching reporters and presenting company experts as sources for stories.
• Analyst relations — briefings and long-term relationships with industry analysts.
• Content development — articles, press releases and thought leadership, plus collateral and website copy.
• Research and surveys — original research that journalists and buyers can cite.
• Social media — a mixed content plan for engaging key audiences.
• Launch support — communications for company and product launches.

Who it works with

The agency serves start-ups preparing to launch and established vendors planning growth, an acquisition or a stock market listing.

Key facts

• Sector focus: cybersecurity and technology
• Affiliation: CyberRisk Alliance