StoreMaven

Storemaven is a tool for testing how app store pages perform. It lets marketers try different icons, screenshots and videos on the App Store and Google Play, and see which messages persuade visitors to install.

What Storemaven offers

• A/B testing of store assets — compares icons, screenshots and videos.
• Audience messaging insight — shows which messages work for browse and search traffic.
• Pre-launch testing — gives conversion data for concepts before an app goes live.
• Predictive algorithm — its StoreIQ system is meant to cut testing costs.

Who it works with

Mobile marketers who run paid installs and want their store pages to convert better, for apps and games.

Key facts

• Platforms: Apple App Store and Google Play
• Use cases: organic growth, paid growth, concept tests and prelaunch work