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Alexandria software studio building mobile apps, web platforms and AI-based products for start-ups and sports technology

From Alexandria, Egypt, Identity Solutions builds mobile apps, web products and AI features for clients, and it describes itself as an AI-native product studio. It says it ships first versions in weeks rather than months, and that its experts review every decision the AI tools make. Its work so far has been for sports, event, on-demand and marketplace products.
The studio builds iOS and Android apps, either natively or with Flutter, and it develops responsive front-end and back-end systems for the web. It says its products are built to ship, and that nothing goes live without its own sign-off after automated and manual testing.
Interface design is shaped around the product's users, with user experience and user interface work carried out from the start. The studio builds a clickable prototype before design or development begins, so that a client can feel the product and check its flows and direction early.
The studio designs products around AI from the first day, rather than adding AI features to something already built. Its AI work includes large language model features, retrieval pipelines for answering questions from a client's own material, and custom computer vision models that can see, track and classify what they are shown.
Its shipped products include Handball Hub, a handball app, Fanzword, a football social platform for fans in the Middle East and North Africa, and CARA, an AI computer vision product for cheerleading competitions. The list also includes Enrollio, a scholarships gateway and event communication hub, The Nfinity, an all-in-one cheerleading season management platform, and Pance Gifts, a multi-vendor gifting marketplace in Saudi Arabia.
The studio reports more than 40,000 downloads for Handball Hub and more than one million downloads for Fanzword. For CARA, it reports 92 percent action detection accuracy across 1.4 million training frames, built over a four-year partnership. These are the studio's own figures for those products.
A project starts with a short form and a first conversation to refine the requirements and agree on what success means. A clickable prototype follows, then full user interface and experience design, then development against a clear blueprint with a live dashboard, regular demos and a user acceptance window before production. The studio says it stays involved after launch, with a support arrangement covering monitoring, fixes and further iterations.
The studio says clients keep full ownership of the intellectual property in what it builds. Its work is shaped to each client's product, brand and users rather than to a standard template, and its experts remain in the loop on every decision.
Identity Solutions is a product studio that builds software from an office in Alexandria. It now describes itself as AI-native, using AI tools throughout its process while its own experts review every decision.
Clients in sports technology, events, on-demand services and marketplaces. Shipped products include Handball Hub, Fanzword, a football social platform, and CARA. Client feedback on the older site praises communication and on-time delivery.
Summary written by TrustList from the business's own published information, Nov 2026.
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