Gutenberg

Gutenberg is a marketing and public relations agency that says it combines human creativity with artificial intelligence. It works for large brands and describes campaigns for corporate, government and charity clients.

Its Indian and international projects include event publicity, rebrands and launch campaigns for technology companies.

What Gutenberg offers

• Brand identity and positioning — strategy and storytelling to set a brand apart.
• Public relations and advocacy — media monitoring, consulting and reputation work aided by automation.
• Social media and digital — search, social and digital campaigns using personalisation and analytics.
• Content and SEO — blogs, search strategies and optimisation aimed at AI search tools.
• Web design and development — websites with attention to user experience and conversion.
• Video — brand films and social reels using generative tools.

Who it works with

The agency names enterprise brands such as Mphasis, DigitalOcean, Salesforce and Black & Veatch, along with an industry ministry, a US-India policy forum and a children's foundation.

Key facts

• Focus: marketing and PR for enterprise brands
• Approach: human creativity combined with AI tools