E2M

Digital agencies that want more delivery capacity can hand their web, marketing and AI work to E2M, a white label partner. The work is delivered under the agency's own brand, so the agency's client sees the agency and not its supplier. Having run this model for roughly ten years, the company now has hundreds of specialists.

Website builds across the main platforms

Web design and development is the largest strand. The company builds, designs and launches websites on WordPress, Webflow, Shopify, Wix and HighLevel, among others. The work is done without expanding the agency's own team, so a partner can take on more projects without hiring. Maintenance, reporting and hosting administration are offered alongside the build, including WordPress support and server management.

Search, content and video for agency clients

The digital marketing strand covers search engine optimization, AI search visibility, eCommerce search optimization, pay-per-click advertising, video editing and content marketing. The company says its specialists handle technical optimization as well as reporting, so that an agency can show its own clients a measured picture of growth without adding headcount.

Paid media that protects the agency's margins

Paid campaigns run across Google, Meta (Facebook and Instagram), YouTube and LinkedIn. The company says its PPC team manages strategy, tracking and optimization with the aim of a steady return on spend, while protecting the margins of the partner agency.

AI tools an agency can resell

The AI service is built for agencies that want to offer AI to their own clients. The company's AI strategists and engineers build automations, workflows and custom tools, from dashboards to full applications, which the agency can sell under its own brand as a way to launch and scale AI services.

Terms, team and the black label approach

Agreements run month to month, with a flat monthly fee, no long-term contract, and the option to scale the plan up or down or cancel at any time. The company says partners receive unlimited projects and revisions, full ownership of the work, and proactive communication. It describes its approach as a black label standard, in which strategy and senior-level leadership sit on top of the execution. Remote developers, designers and SEO specialists can also be hired for a dedicated role.