Liquid Retail

Liquid Retail is an agency describing itself as a retail ideas company, part of the Havas network according to its site address. It works on how brands reach shoppers in stores and online.

What Liquid Retail offers

• Retail commerce services — a full range of work for the shopper and for the sales channel.
• Concepts and content for commerce — campaign ideas and material for retail settings.
• Omnicommerce launches — campaigns for regional rollouts across the Gulf, Levant and beyond.
• Insight reports — articles on sale periods, quick-commerce and shopper loyalty.

Who it works with

The agency works with well-known consumer brands, including hair care and household names, and with retailers. Its team combines consultants, analysts, creatives, producers and project managers, with leadership drawn from the Middle East and Europe.

Key facts

• Regions: Gulf, Levant and Europe
• Leadership experience: more than seventy years combined