Keen as Mustard Marketing

Keen as Mustard Marketing is a specialist marketing and communications agency for the market research and insights sector. It says it has more than twenty years of experience turning data and research into messages that stakeholders notice, using an approach it calls the FAME model.

What Keen as Mustard Marketing offers

• Insight communication — reworking research findings so they land with senior stakeholders instead of being sent as slide decks.
• Messaging and positioning — defining a distinctive proposition for research and insights businesses.
• Brand and website refreshes — updating a client's visual identity and online presence.
• Workshops — sessions that help teams shape their story and plan how to build internal recognition.

Who it works with

Clients include market research and data businesses as well as brand-side insight departments. Testimonials mention research agencies, a consumer goods company and a pet food producer.