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ICE Creates

Behaviour change agency delivering research, campaigns, lifestyle services and organisational development, mainly in health

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About ICE Creates

ICE, short for insight, co-create, engage, is a behaviour change agency with more than 25 years of experience. It helps people, communities and organisations understand why individuals act as they do, then designs campaigns and services that produce lasting change. Much of its published work is for health bodies in England.

What ICE Creates offers

  • Behavioural insight and research: qualitative research, evaluation, facilitation and virtual focus groups.
  • Social marketing and engagement: campaigns and community engagement strategies.
  • Lifestyle services: health checks, weight management, stopping smoking, alcohol reduction and physical activity support.
  • Leadership and organisational development: culture diagnostics, team development, coaching and people strategy.
  • Creative work: branding, graphic design, web and app development, video animation.
  • Training: MECC and health coaching courses.

Who it serves

Case studies feature NHS organisations including NHS Cheshire and Merseyside, NHS Black Country Integrated Care Board and NHS Gateshead, along with regional employer groups.

Key facts

  • Experience: over 25 years
  • Focus areas: insight, design, social, culture, lifestyles and creative

Profile written by TrustList from the business's own published information, Oct 2026.

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What the business tells TrustList

Founded
2001 (25 years) evidence sent

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