Crocstar

Crocstar is a content design agency that helps organisations write content people can use. Its work covers designing content around user needs, planning content strategy and training in-house writers.

What Crocstar offers

• Content design — creating content that meets user needs, is simple to use and meets accessibility standards.
• Content strategy — mapping what content is needed, where it sits, who writes it and who signs it off.
• Writing training — bespoke writing courses for teams at any level of experience.
• Blog and guidance — articles on content design practice, such as lessons drawn from films and working through an alpha phase.

Who it works with

Crocstar works with organisations on their content and their writing teams. Its writing stresses clear language, pointing out that readers with both low and high literacy prefer plain wording.

Key facts

• Specialism: content design, strategy and training
• Standards: accessibility built into content design work