Crimtan

Our commitment to excellence means you can trust us to deliver complex, IAB gold standard programmatic campaigns that are compliant and safe

We make the complex simple

Combine customer data with Crimtan signal data to deliver highly targeted, privacy-compliant programmatic advertising with pinpoint accuracy at scale

Reach audiences with targeted messaging across your entire customer lifecycle

Improve your marketing performance through targeted, relevant messages and creative

Our integrated rich media DCO technology creates thousands of dynamic creatives and serves them sequentially at the optimum time to drive more customers to conversion and build brand loyalty

We get the results you need

We work with global clients across a wide range of industries And our campaigns all have one thing in common: we ensure they deliver on your unique KPIs, while remaining fully compliant Take a look at the results we have achieved for just some of our happy clients

What was the brief? Red Carnation Hotels wanted to increase brand awareness and bookings for seven Red Carnation Hotels, targeting prospects in the USA and the UK Their specific goals was to achieve a CPA target of £50-£75 across the seven hotels They also wanted to test the effectiveness of user generated content (UGC) creative […] What was the brief? Jazeera Airways is a low cost carrier (LCC) airline headquartered out of Kuwait Their objective was to sell tickets from Kuwait for their various routes The performance of the client’s campaigns with other vendors had plateaued, so we were briefed to help them increase ROI and new customer acquisition through programmatic […] What was the brief? South Africa Tourism wanted to move towards a lifecycle approach for their programmatic campaigns Their brief was to retarget based on peoples travel interests, and to start using targeted creative The campaign KPI was to achieve a CTR of 0 1% What did we do? To ensure we reached the users outside […]

• Five travel trend predictions for 2023 It’s been a tough few years for the travel industry, thanks to Covid But with the pandemic increasingly behind us, what is in store for 2023? If you are a travel marketer, what trends do you need to be aware of for the coming year? Which insights could help to influence your campaigns, and ensure […]
• How to plan your advertising campaigns for Ramadan 2023 Have you planned your advertising campaigns for Ramadan 2023 yet? We share data-driven insights to help you make the most of seasonal consumer trends Ramadan is observed by 2 billion people around the world This year, the period of fasting, prayer, and reflection begins on 22 March and ends in the evening of 21 April […]
• Measuring impact, outcomes and additional revenue: Understanding incremental value testing Product Bitesize Series: Episode 01 In the first episode of our product bitesize series our very own Product Manager, Joanna Evenden, and Client Services Director ANZ, Lauren Crosby, share with you what incremental value testing is, how it works and run through a case study showcasing the impact of measuring incremental value If you want […] “The fact Crimtan have their own technology has made everything much more efficient Their insightful analytics, from halo effect analysis through to brand uplift, have also helped across other channels ” “We have seen impressive results across all sections of our customer lifecycle It’s great that we can look at all programmatic channels, from DOOH through to CTV, and would happily recommend Crimtan ” “Our Black Friday campaign exceeded our expectations Not only did we attract more new customers than we’d hoped, but Crimtan were able to beat our target ROI by 55% ”