Caledon Virtual

Caledon Virtual, also known as Calevir, is a digital performance marketing agency in Columbia, Missouri. It plans online marketing around each client's sales funnel, tracking data points along the way and using custom AI tools and data dashboards to guide decisions. Once it finds what works, it turns those parts of a strategy into repeatable processes so campaigns can scale.

What Caledon Virtual offers

• Website development and hosting — building and running business sites, including healthcare web design.
• Search engine optimisation — improving organic search visibility.
• Paid advertising — Google Ads and social media ad campaign strategy.
• Email marketing — planning and sending email campaigns.
• Print design and custom projects — printed materials and other one-off marketing work.

Who it works with

It works with local and global clients looking for more leads or brand awareness, and publishes guidance aimed at healthcare marketers.

Key facts

• Based in: Columbia, Missouri
• Approach: funnel-based strategies steered by data dashboards and custom AI