Blues Communications

Event production and brand communications from Dhaka

Dhaka-based Blues Communications works in event management and below-the-line communications. The company counts more than 100 brands among its clients and wants events staged locally to meet the production expectations of international shows. The agency describes its aim as setting new standards in brand communication in Bangladesh, and it has produced both large public shows and smaller brand events.

Large public ceremonies and concerts

The agency's best known production is the ceremony that opened the 2014 T20 Cricket World Cup, held in Dhaka's Bangabandhu Stadium. The company describes it as an event of national pride, with international performers as the main attraction. Such work involves staging, sound and lighting at a scale that most local events do not reach, and the agency says that is the standard it aims for across its projects.

Music festivals with international acts

Blues Communications also runs music festivals. The Dhaka Jazz and Blues Festival is presented as the premium show of its year in the city, bringing international performers to the stage and introducing audiences to a style of event the company says was new to the city. The festival is one of the agency's main examples of how it can organize a show with a global lineup.

International shows and the Royal Albert Hall

The agency has also staged work outside Bangladesh. Its site describes a show of classical Indian music at the Royal Albert Hall in London, which it presents as a first for a Bangladeshi agency. The show brought Indian classical music to a western audience, and the company cites it as evidence that local agencies can meet the standards of major international venues.

Brand launches and press events

Brand launches and press conferences form another part of the business. The agency lists launch events for consumer products among its work, including a press conference for a new product range. It also runs brand activations and entertainment events, such as a drive-in movie event staged in 2018.

Standards across infrastructure and professionalism

The company's stated approach is to bring international standards into local execution. It describes a vision of consistent infrastructure, professionalism and working practice from one event to the next, whatever the venue or city. It also says it challenges the usual limits of event planning in order to deliver more.

Who the agency works with

Blues Communications works with brands and event organizers, mainly in Dhaka, and it has taken its shows abroad. Its site includes a short selection of its work with clients, and the agency presents its experience as the reason it can plan shows of different scales for consumer brands and public audiences alike.