Blue-C

About Blue-C

A green giant sets sail

Our services – a winning formula

Blue-C has the expertise, network and know-how to deliver quality content and PR tailored to your individual communications needs

What we do best

Blue-C delivers everything from press releases to promotional campaigns, in-depth thought leadership articles, editorial features, CEO profiles, white papers, corporate publications, branding statements, speech writing and much more Whatever your English-language content needs, we have the solution – with unique text, written with style, integrity, personality and a commitment to helping you reach your commercial goals We also offer expert editing, translating and publishing services to help you get your message out to the people that count Ocean industry experts Assisting clients with their communication and PR challenges begins with an in-depth understanding of the industries in which they work We are the only Scandinavian communications and PR company to organise ourselves along the same industry lines as clients That means we speak the same language and you don’t have to explain industry-specific terminology Our industry-focused approach allows us to provide a knowledgeable perspective on the issues and complex market challenges you face We serve clients in a wide spectrum of ocean industry sectors, such as shipping, offshore, aquaculture, biomarine and energy

The shipping industry is considered to be a catalyst for economic development, as it facilitates 90 % of world trade The existence of reliable water transportation has been a key to the economic and political well-being of most nations throughout history – and that will continue to be the case with Shipping 4 0 on the pathway to decarbonisation Clients we serve include owners and operators, major OEMs, equipment/technology companies and other providers of essential maritime services from class to finance

To meet increasing energy demand globally, although hydrocarbons will continue to be a key source of energy for some time to come, huge investments are being made in clean renewable energy sources like offshore wind The offshore industry is implementing next-generation digital and remote technologies as it continues maximise production from existing reserves while in offshore wind, huge efforts are underway to bring down the levelized cost of energy for the benefit of everyone Clients we serve operate within E&P services, classification and equipment providers

The sea has been a reliable source of healthy protein over the centuries Aquaculture is the fastest-growing food-producing sector, accounting for nearly 50% of the world’s food fish Today’s biomarine environment is pivotal to the sustainable supply of energy and food for the future Clients we assist operate within and supply services to the international aquaculture and biomarine industries

Blue-C journalists are professional corporate writers specialising in B2B writing and content marketing; content that engages readers and promotes clients as credible, reliable and trustworthy We enjoy the challenge of explaining complex technical topics in simple language and work directly with you to develop high-quality content Our journalists have written for more than a hundred clients from various global industries, ranging from ocean industries to real estate and the travel industry We write annual reports, white papers, sponsored content, speeches, video scripts and much more for a variety of clients in different industries

Quality counts – Recent Blue-C content

DNV – Decarbonize shipping

Blue-C gets you recognised It’s that simple We uncover the overlooked and give fresh perspective on the understated We cultivate stories and media events that matter We get you into the market

Our vision: Blue-C believes in working with brands that matter We carefully select Client Partners who benefit their industry through technology and innovation Then we do our part by uncovering the best way to share your stories with key target audiences Our client partners: Blue-C works with game changers; companies that look beyond the bottom line and provide value for the industries they serve and wider society We are your biggest evangelist and we pride ourselves on building authentic long-lasting relationships Our approach: Blue-C works creatively to materialise your goals We help you all the way from story discovery to message development and execution Then we leverage the right communications channel, including SoMe, to reach your target group We get you recognised in the right place at the right time, in the right way

Kent Erik Dahl Kristiansen

Partner / Press Relations Manager Partner / Senior Editor Senior Editor / Advisor Office Manager / Production Project Manager Kent Erik Dahl Kristiansen Managing Director +47 92 84 52 10 kent@blue-c no Blue-C P O Box 1508 Vika N-0117 Oslo VISITING ADDRESS Rådhusgt 25 (Gr fl, Norwegian Shipowners’ Association) Oslo, Norway Design and development: DesignAid AS

Get recognised at the right time

Rolls-Royce needs no introduction One of the world’s leading brands and synonymous with high quality products, Rolls-Royce retains its market position through investment, innovation and a passion to provide “better power for a changing world ” Its LNG pure gas engines are a case in point

Power to the people

High performance, efficiency and environmental protection – it’s a powerful proposition to take to the market Rolls-Royce Marine wanted to showcase its unique LNG engines to a global audience and, with help from Blue-C, targeted respected shipping and offshore publications as a means of connecting with customers

It’s ALL about YOU

Blue-C invited 19 world-leading shipping journalists to the west coast of Norway to see Rolls-Royce’s engines in action The three-day tour was packed with presentations, vessel and office visits, and meetings between client executives and the people with the power to drive awareness and understanding of their ground-breaking solutions With great feedback, coverage and fresh media relationships, Rolls-Royce got recognised

Become an agenda setter

DNV is focused on the future Many established industry leaders play on their past, but DNV believes its expertise and insight can lead the way to a better tomorrow Through a combination of classification, certification, technical assurance, independent advisory services and software products, DNV has the knowledge and scale to facilitate safer, smarter and greener operations throughout the global maritime industry