Bergman Group

Bergman Group is an integrated advertising and communications agency in Richmond, Virginia, led by its president Bill Bergman. The present firm was formed in 1995; Bergman had earlier run an agency of the same name that specialised in magazine publishing clients.

Products and services

• Advertising and integrated communications: campaign planning and creative across media.
• Design and production: print and electronic design, led by its director of design and production.
• Specialty marketing: targeted marketing programmes for corporate, healthcare and non-profit clients.
• Marketing and account management: marketing, advertising, online programmes and strategy for client accounts.
• Editorial illustration: daily illustrations for The American.

Clients

Work has been carried out for ExxonMobil, American Express, Wells Fargo, Capital One, VCU Health System, Martha Jefferson Hospital, the National Audubon Society, the Richmond Behavioral Health Authority and the Community College Workforce Alliance.

Key facts

• Based in: Richmond, Virginia
• Founded: 1995 (current firm)
• Leadership: Bill Bergman, president, who also teaches marketing at the University of Richmond