Avenue

Marketing for purpose-led clients

Avenue is a digital marketing agency based in Portland, Oregon. It concentrates on organizations with a social or environmental mission and says it wants to help them grow in a way that lasts. The clients it names include purpose-driven companies, non-profits, credit unions, other B Corporations, and businesses owned by women or by members of minority groups.

Certifications behind the work

The agency holds B Corp certification, which it presents as a commitment to social and environmental impact, transparency and accountability. It is also a certified Google Partner. The company says that status means its staff have passed Google Ads and Google Analytics assessments, and that the agency has met Google Ads spend requirements and grown both its own revenue and its clients' revenue.

Avenue is certified as a minority and women business enterprise through the COBID program. The agency describes itself as proudly B Corp and COBID-certified, and it says those certifications are part of how it chooses and serves clients.

Search, advertising and social media services

The agency offers four service lines. Search engine optimization is aimed at raising a client's organic visibility. Digital advertising covers paid campaigns, including Google Ads, which Avenue says are planned from performance data. Social media marketing manages a client's brand on social platforms, and consulting provides marketing strategy aimed at steady, long-term growth.

The agency describes the work as strategic and data-backed, and says its marketing is intended to drive growth for businesses that want to market responsibly. The agency presents its approach as custom work for each client.

Who the agency works with

The agency describes its mission as helping these organizations grow sustainably and successfully, and says it approaches each one's holistic journey to durable growth rather than to a single campaign.