Avi-Web

Paid advertising on Google and Facebook

Paid advertising on Google and Facebook is the focus of Avi-Web, an agency that runs campaigns for businesses that want to sell more and grow revenue through online advertising. The company says it concentrates only on advertising that is effective and profitable, and that it aims its campaigns at customers who are genuinely relevant to each client's business.

Campaigns built around a landing page

Each campaign pairs the advertisement with a landing page built to turn visitors into customers. The agency says these pages are designed with the most effective technical approaches available, with attention to the visitor's experience so the page feels easy to use. Buttons, forms and tables are laid out to encourage visitors to act. The campaign is planned so that the advertisement matches what the customer needs closely enough for the prospect to get in touch and close a deal with the business.

Daily measurement and campaign reporting

The agency measures its advertising every day and improves performance using the data it collects, repeating the cycle continually. Clients receive campaign reports that show how the advertising is performing. The company presents this constant measurement as the core of its method rather than a one-off setup.

Pages that work on every screen

Landing pages are designed to display well on desktop computers, tablets and mobile phones, so visitors can read and use the page on whichever device they choose. The company pays close attention to visual style, aiming for a design that appeals to the customer and meets professional standards.

Who the agency works with

Its typical client is a business looking for more sales from online advertising. It asks prospective clients to complete a short questionnaire so it can judge whether it is well placed to help. The company describes its focus as paid advertising, with its own campaigns and landing pages as the main offer, rather than a broad range of marketing services.