Agência Sabiá

Agência Sabiá plans and runs complete B2B marketing programmes for technology companies entering or growing in Latin America. Its work runs from go-to-market planning through demand generation, content and live activations. The agency describes itself as full service, with a multilingual team and around 18 years of work alongside large brands.

What Agência Sabiá does

• Events: digital and in-person events, webinars, trade-fair presence, workshops, round tables for decision makers and VIP experiences.
• Demand generation: digital campaigns, paid media, account-based marketing, inbound and outbound programmes and lead qualification.
• Channel and partner marketing: engagement programmes for resellers and partners.
• Brand and content: social media, case studies, press relations, portfolio architecture and websites.
• Internal communications: culture and change-management projects that build employee commitment.

Clients

Sabiá focuses on B2B technology vendors. Case studies on its site cover event, demand and ABM work in the region for Cohesity, Miro and GitLab, and it quotes partner leads from Miro and Atlassian.

Key facts

• Based in: Brazil
• Region served: Latin America
• Networks: member of national and international agency networks, including E3
• Certification: Great Place to Work certified since 2017
• Giving: part of the Pledge 1% movement since 2018, doing pro bono work for Brazilian NGOs