A&P

A&P has run as an integrated marketing agency in Lancashire, England, since 1990. It combines brand strategy and creative campaigns with digital platforms, film, loyalty schemes and the systems that clients rely on day to day, and it has added AI capabilities to that mix. The agency favours long-running partnerships over one-off jobs.

What A&P offers

• Brand strategy — positioning built on research into a client's audiences.
• Creative campaigns — turning that strategy into campaign ideas and assets.
• Digital platforms — designing, building and maintaining web and digital products.
• Film — video content production.
• Loyalty programmes — schemes that keep customers engaged over time.
• Business-critical systems and AI — building and running core systems, plus AI work.

Who it works with

The agency lists DAF, VEKA, Rowland, Princes and Whitecroft Lighting among its clients. It describes its process in three steps: discover, create and deliver.

Key facts

• Based in: Lancashire, England
• Founded: 1990