301 Digital Media

A Full Service Agency

A full range of services, including digital media buying from campaign planning to execution

Affiliate marketing, with subject matter expertise across a broad range of platforms

Our incredible client-facing team

Matt Arceneaux is the co-founder and CEO of 301 Digital Media, overseeing the company’s administrative, financial and strategic operations -- while also bringing his decades of experience in digital advertising and search engine optimization to the company’s diverse array of skills and subject matter expertise Matt also oversees the company’s strategic business and corporate development efforts, and chairs the company’s board of directors Prior to co-founding 301 Digital Media, Matt served in executive roles for a variety of media and consumer brands, including Daltile, SquareOne Interactive, and eSports Partners In addition to his role at 301 Digital Media, Matt currently serves as the non-executive chairman of the board of Tennessee-based technology media company, Box 20, LLC Matt is passionate about all things technology, and spent the earliest days of his career as a ColdFusion developer

Andrew Becks is the co-founder and Chief Strategy & Innovation Officer (CSIO) of 301 Digital Media, primarily overseeing campaign strategy, performance marketing, and functions as the primary client liaison for the company's enterprise clients and strategic partners Andrew is focused on building and designing systems and processes to support the company’s clients’ needs, and navigate the ever changing digital and media space -- so that clients don't have to Prior to co-founding 301 Digital Media, Andrew served in a variety of marketing and technology operations and leadership roles in the media and hospitality industries including HGTV, Food Network, and casual dining chain Ruby Tuesday In addition to his role at 301 Digital Media, Andrew serves as a member of board of directors to Box20, LLC Follow Andrew on LinkedIn Dan Bourg is the Senior Technical Advisor for 301 Digital Media, primarily managing and supporting the company's operations technology, data platforms, and ongoing process improvement initiatives Prior to joining 301 Digital Media, Dan served in increasingly senior database, data management, and data administration roles across the non-profit sector, including the World Wildlife Fund (WWF), Americans for the Arts, and the ALS Association In addition to his role at 301 Digital Media, Daniel serves as a Senior Director for DC-based BrightVine Solutions Dan is a graduate of Florida State University and lives in Reston, VA with his husband Matt and their Boston Terrier, Kiki

Director, Media Operations & Analytics

Angela Bisig is the Director of Media Operations & Analytics for 301 Digital Media, supporting the company’s client analytics and media operations business, while also leading the company’s portfolio of beauty and lifestyle B2B clients Angie is a passionate data junkie, with a keen eye for analytics and insights, helping clients make sense of and understand the insights behind their media and marketing efforts Prior to joining the 301 Digital Media team, Angie worked in a variety of marketing and creative roles, and brings a vast wealth of creative and marketing experience in the real estate, beauty, and lifestyle industries

Jennifer Eanes is the Digital Program Manager for 301 Digital Media, supporting the company’s portfolio of small and mid-size clients In addition, Jenn oversees 301 Digital Media’s pro bono and charitable business unit, offering marketing expertise to charities and non-profit organisations in alignment with the company’s values and missions Always a hustler and a life-long pet fan, outside her role at 301 Digital Media, Jenn is the founder and executive director of the Maryville, TN-based Maryville Alcoa Animal Rescue Center, a 100% volunteer-run no-kill animal rescue

Social & Digital Marketing Specialist

Sarah Willey is the Social & Digital Marketing Specialist for 301 Digital Media supporting the media operations team through social and digital campaign set-up for the company’s portfolio of small and mid-size clients Sarah is passionate about both the creative and analytical sides of advertising and marketing, bringing a keen attention to detail Prior to joining the 301 Digital Media team, Sarah worked in a variety of roles and industries including college athletics, media/TV production, healthcare and retail Outside of her role at 301 Digital Media, Sarah is passionate about photography, and spends her weekends photographing motocross

Client Services & Partnerships Manager

Marcy Marriott is the Client Services & Partnerships Manager for 301 Digital Media, supporting the company’s enterprise and healthcare clients across media operations and procurement business units Prior to joining 301 Digital Media, Marcy's career included increasingly senior roles in project management, logistics, and supply chain management across myriad industries A graduate of Tusculum University with a Bachelor of Science in Business Management, Marcy has also served in the Air Force National Guard since 2000 A resident of Maryville, Tennessee, Marcy lives with her two children, a cat, and a dog

Digital Marketing & Partnerships Coordinator

Nik Pulitano is the Digital Marketing & Partnerships Coordinator for 301 Digital Media and supports the company's strategy, digital innovation, and marketing technology teams across a wide range of projects and priorities Prior to joining the 301 Digital Media team, Nik spent time working in corporate finance and restaurant operations roles, while honing his creative and technical skills as a video editor and designer as a freelance influencer marketing expert Nik is a graduate of SUNY Empire State with a bachelor's degree in Business Management, Marketing and Economics, and is based in New City, New York Outside his role at 301 Digital Media, Nik takes part in a local Men’s Hockey League and plays guitar and piano in his free time

Digital Strategy & Planning

Helping companies, publishers, and brands grow their audiences through paid, earned, and owned media marketing efforts across the web and social platforms

Whether you're looking to grow your followers or get your content in front of the right audience, our data-driven campaign optimization can achieve results like no one else

Helping publishers, app developers and brands unlock the monetizable value of their content and their audiences, through direct, programmatic, lead generation, and other revenue streams

From search engine marketing campaign strategy, planning and execution, to SEO auditing and consulting, we've got over 50 years of combined search engine marketing experience

Let us help you unlock the power of your first-party data to grow and nurture your audiences, and connect with your fans wherever they are & no matter the platform, device or location

From Facebook to YouTube, to syndicated videos across larger networks of quality publisher sites, to OTT/connected devices like Roku, to traditional pre-roll advertising

Other areas of expertise include:

Content Marketing & Native Advertising TV, Radio, Print & Out-of-Home Media Buying During a sample two-week flight, a single campaign may be modified as many as 20-30 times, for the purpose of optimising performance to maximize return on ad spend based on ongoing lessons learned

Launch a campaign and begin to collect performance insights relative to campaign objectives

Scale high-performing campaigns; retool and retest poorer-performing campaigns to optimize budget